Data Genius Resources


As part of an ongoing effort to combine state-of-the-art organizational development with state-of-the-art business intelligence, Snyder Inc. and Data Genius Resources have added consultants and consulting partners in two critical areas:

 

1. Social media business intelligence

2. Advanced Cognitive and Emotional Analysis with Voice Analytics Software

 

Following are the highlights of these capabilities.


1. Social media business intelligence

 

 

Snyder Inc. now offers the most advanced technology platform for the use of social media as a scientific research tool in business, industry and government. Our platform has more power, speed, international language capability, and geo-specific computational ability to analyze theme, content, reach and demographics than any other platform on the international market. Our team of social media business analysts, trained statisticians, and behavioral scientists can help you answer your most important social science research questions in complex data analysis projects.

 

Credentials and Capabilities of our Team:

 

Have worked with leading international research organizations and corporations.

Ph.D. level expertise in both social science applied to digital media and anthropology.

Expertise in behavioral research and culture.

Expertise in military and government affairs.

Applications:

Consumer trends and competitive analysis

Business and competitive forecasting

Sales and marketing research

Media trends in conflict and post-conflict environments.

Capacity building and empowerment initiatives.

Project planning, monitoring, and evaluation.

Population protection and support.


2. Advanced Cognitive and Emotional Analysis with Voice Analytics Software

Advances in voice analysis technology now add a powerful new set of tools to be used in conjunction with other assessments to help vet team members. These software-enabled tools can help to examine vocal patterns in recorded speech to look for warning signs of factual distortion, fictitious information, deceptive statements, and dissonance.

 

For more information on both of these services, please contact David Snyder at dsnyder@mindread.net or call 919.920.0551.